What We Did

I met the owners of The Bait Station before the shop was even opened, or built. At this point, we needed to put a lot of thought into the brand. I was able to have multiple design briefs to figure out the overall look, and understand what the company was about. We started by designing the logo in honor of Kyle, who passed away. He had a true love for fishing. I drew Kyle holding a shark he caught which made the logo. The website shows many pictures of the bait shop for customers to see all the products and offerings.